Industry
Real Estate
Brand Strategy, Visual Identity,
Established in 2019, AMAM is the real estate subsidiary of Dallah Real Estate Holding Company, a leading multinational corporation headquartered in Jeddah, Saudi Arabia, dedicated to providing custom solutions and enhanced convenience to their clients.
As a new company, they wanted to establish their brand as a leading figure in the development of Jeddah. One that could reflect confidence to position themselves as a major real estate, not only in Saudi, but across the GCC
They commissioned us to create their corporate identity and reflect the values and proposition through a system that could be adaptable to all their projects and partnerships. As well as establishing the base for all of AMAM’s project communication.
We drove the brand with a logo that was indicative of growth and development. A strong mark that could serve as a recognizable icon and play together with all of Amam portfolio. Along with that, a visual identity that reflected the confidence and strength of a partner developer.